The Loma Prietan
May/June 2006
Breaking Open the Echo Chamber
— Environmental Voices Heard
Through Great Writing
By Katie Dunlap,
Citizen Action Network Committee
"I was so flummoxed when it came to
putting words together to make a strong
statement. This has made it so easy," said
Terry Andre, after completing the hands-on
writing workshop, "Persuasive Writing for
Environmental Action," led by Sierra Club
member Louise Dunlap, PhD.
"Now I feel confident responding to what
I read, and I have an effective outlet for all
that frustration."
Other participants echoed Andre's appreciation
for the interactive workshop, sponsored
by the Loma Prieta's Citizen Action Network
Committee. "This was an extremely useful
workshop," said Lowell Moulton. "We benefited
from Louise Dunlap's 25 years' teaching
persuasive writing techniques to environmental
activists. Louise was very prepared; she had
an agenda that fit our short time frame, and
came prepared with many useful handouts we
can refer to as we apply our new writing skills.
Louise is a great facilitator and kept the class
focused and moving in a direction that surpassed
my expectations. My class project was
to write a succinct and persuasive letter to the
editor, and I was able to write a clear, succinct,
informative, interesting, and persuasive letter
to the editor by the end of this fast-paced and
informative class."
Cathy Melior Benoit noted that, "Louise
Dunlap presented insights and inspired confidence
with her writing tools." In this dayand-
a-half workshop, Dunlap showed how
to use emotional energy to generate rough
drafts and how to analyze a prospective audience.
She also guided the writers as they used
peer-feedback tools and supervised as they
practiced ways to conquer every writer's nemesis,
writer's block. Even experienced writers
found that they gained from the workshop's
tools and practices. As Mary McVey Gill
remarked, "Although I write for a living, I
learned a lot. The free-writing exercise was
interesting because it was so liberating; it was
surprising how much one can write in just 10
minutes!"
Many attendees worked on writing a letter
to the editor of a local newspaper. They
followed guidelines for writing a traditional
letter to the editor. In the first sentence refer
to a recent article in the publication and comment
on it. Next, state your point of view
and briefly support it. Humor or a personal
anecdote can be an especially effective form
of support. Conclude with a summarizing
sentence. Finally, send it off! Although only
a fraction of submitted letters are published
newspaper editorial departments do read and
take note of all letters received. Limit the
length of your letter to 100-150 words. For
more specific guidelines, refer to the editorial
page of your local newspaper.
Karen Maki summarized her response to
the workshop this way, "Louise's workshop
has given me the boost I need to write a more
effective letter to the editor-and to even think
of writing an Op-Ed. I would really like to
see the Chapter initiate a monthly support
group for environmental writers."
If you, like Karen and other workshop
attendees, are interested in forming an environmental
writers support group please
contact Wendee Crofoot at the Loma Prieta
Chapter's Sierra Club office, 650-390-8411,
and indicate which weeknight you could
meet. Also, let Wendee know if you are
interested in a follow-up Persuasive Writing
for Environmental Activists workshop in
the upcoming months and watch the Loma
Prietan for future announcements.
Writing workshop participants had fun and learned how to make their point. Back row, left
to right: Gita Dev, Karen Maki, Lynn Gordon, David Simon, Cathy Melior Benoit, Lowell
Moulton and Jim Fox. Front row, left to right: Katie Dunlap, Catherine Crawford, Jo-Ann
Fairbanks, Louise Dunlap and Terry Andre. Not Pictured: Claire Elliott, Mary McVey Gill and
Larry Aronson